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All pre-built Instagram KPI Widget Templates in Numerics.
Page followers
The total number of people who follow your page.
Page follows
The total number of people you follow.
Page media
The total number of media in your page.
Directions link clicks
The total number of taps on the directions link in your page within your chosen time span.
Directions link clicks trend
The trend of the number of taps on the directions link plotted on a line graph within your chosen time span.
Email contacts link clicks
The total number of taps on the email link in your page within your chosen time span.
Email contacts link clicks trend
The trend of the number of taps on the email link plotted on a line graph within your chosen time span.
Impressions
The total number of times your media have been viewed within your chosen time span.
Impressions trend
The trend of the number of impressions plotted on a line graph within your chosen time span.
Page audience by gender
The followers broken down by the gender information they provide in their user profiles.
Page audience by language
The followers broken down by the language setting selected when accessing Instagram.
Phone call link clicks
The total number of taps on the call link in your page within your chosen time span.
Phone call link clicks trend
The trend of the number of taps on the call link plotted on a line graph within your chosen time span.
Profile views
The total number of people who have viewed your profile within your chosen time span.
Profile views trend
The trend of the number of your profile viewers plotted on a line graph within your chosen time span.
Reaches
The total number of unique users who have viewed at least one of your media within your chosen time span.
Reaches trend
The trend of the number of reaches plotted on a line graph within your chosen time span.
Recent followers
The total number of your followers within your chosen time span.
Recent followers trend
The trend of the number of your followers plotted on a line graph within your chosen time span.
Text message link clicks
The total number of taps on the text message link within your chosen time span.
Text message link clicks trend
The trend of the number of taps on the text message link plotted on a line graph within your chosen time span.
Top age groups of followers
The top 5 age groups of your followers.
Top cities of followers
The top 5 cities of your followers.
Top countries of followers
The top 5 countries of your followers.
Website link clicks
The total number of taps on the website link within your chosen time span.
Website link clicks trend
The trend of the number of taps on the website link plotted on a line graph within your chosen time span.
Engagement
The total number of likes, saves and comments on your chosen photo.
Engagement rate
The gauge for the number of engagements compared to the total number of reaches.
The total number of times your chosen photo has been seen.
Reach rate
The gauge for the number of reaches compared to the total number of impressions.
The total number of unique Instagram accounts that have seen your chosen photo.
Save rate
The gauge for the number of saves compared to the total number of reaches.
Saves
The total number of unique Instagram accounts that have saved your chosen photo.
The total number of likes, saves and comments on your chosen video.
The total number of times your chosen video has been seen.
The total number of unique Instagram accounts that have seen your chosen video.
The total number of unique Instagram accounts that have saved your chosen video.
The total number of likes, saves and comments on your chosen album.
The total number of times your chosen album has been seen.
The total number of unique Instagram accounts that have seen your chosen album.
The total number of unique Instagram accounts that have saved your chosen album.
Back taps
The total number of taps to see the previous photo or video in your story.
Exit rate
The gauge for the number of exits compared to the total number of reaches.
Exits
The total number of times someone exited your story.
Forward taps
The total number of taps to see the next photo or video in your story.
The total number of times your story has been seen.
The total number of unique Instagram accounts that have seen your story.
Replies
The total number of replies on your story.
Replies rate
The gauge for the number of replies compared to the total number of reaches.
Instagram Integration Specifications:
Widget Templates:
56
Authentication Type:
OAuth 2.0
Supported plans:
Instagram Business Account
API Rate limit:
10 Requests every 5 seconds
Based on the official Instagram API limits.
Meta Platforms, Inc. Support:
Instagram Support
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